By Nicolas Sack / [Month DD, YYYY] / Reading time: [XX] min
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Everyone loves vacations. That is just a fact; we don´t need metrics or fancy studies to verify that. And what is not to love about the whole experience? Beautiful destinations, different cultures, delicious food, new experiences, relaxation, you know the drill. And even though nowadays there are new alternatives for travelers, historically, there is one place that stands out as the best option to keep your luggage safe and rest during the night: hotels.
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No matter if it’s a holiday or a business trip, if you travel alone or with the whole family, if you just use it to sleep, or want to make the most out of every facility, for years, guests have come to hotels to book a room and enjoy their time. Nevertheless, we are far from those days when the main attraction for a hotel was the gastronomic offer, parking space, or an indoor pool. In this digitalized world, there is a new necessity that hotels must comply with in order to live up to the client's expectations: a fast and reliable Internet connection.
According to a survey by Statista, when asked which services are important when staying at a hotel, 80 percent of respondents said that internet access is crucial, but unfortunately, it is not enough. In order to keep your customers loyal and happy, you must provide a fast, secure and accessible hotel Wi-Fi connection for every guest. Of course, investing in an appropriate Internet connection for your hotel comes with benefits.
Competitive advantage
The first thing to point out is that a good Internet connection speed represents a competitive advantage for your hotel. It's simple: by providing a better Internet service than your competitors, your business gains a competitive edge that allows it to better position itself in the eyes of your customers. In fact, many users from traveling websites such as TripAdvisor usually leave comments, ratings and reviews regarding the hotel’s Internet connection. So, if you want to stand out, you should deliver a better Wi-Fi experience to your guests.
Improved guest satisfaction
Even when traveling, people still need to be connected. Whether it is for work-related activities, keeping in touch with friends and family, streaming their favorite TV show, or checking their bank account after an expensive meal in that fancy restaurant near downtown, your guest will always appreciate a fast and accessible Internet connection. By providing strong and reliable hotel Wi-Fi without limitations or interruptions, you will significantly improve their satisfaction, which, in this and every industry, is always a good thing.
Guest loyalty
Last but not least, we must talk about loyalty. If a guest had a positive experience inside your installations, then the most likely thing to happen is that this person becomes a loyal customer. T This means that this guest will not only return for a room but also recommend your hotel to friends, colleagues, and relatives. And, of course, inside this “positive experience,” the fast, reliable and accessible Internet connection can be a fundamental part of the whole equation.
As you can see, hotel Wi-Fi can be a huge deal for your guests. The equation is pretty straightforward, slower Internet equals customer loss, while a faster connection translates into loyal and satisfied customers. Nowadays, investing in high-quality Internet is a must for any hotel. Luckily for you, we have the best Internet plans for your business, so feel free to contact us and start enhancing your guests' experience today!
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